Luxury, Without Compromise
Our products are completely unique, designed from scratch with uncompromising attention to fit and quality. As the designer, I was always searching for a premium embroidered crewneck and hoodie with high-end structure and design without the $1000 price tag—something comfortable enough to lounge in but polished enough that you feel cozy and elegant for any occasion, not like you just threw something on. Every detail was meticulously crafted over a full year with countless samples until we achieved exactly what I envisioned. We studied luxury brands with $500+ price points to match their craftsmanship, high fashion detail, and premium materials at a more accessible price without compromising quality. From the premium 100% cotton fabric to the signature in-seam pockets and V-stitching on the neckline, no element was left to chance. Each piece features the highest quality embroidery, built to maintain its beauty wash after wash. Made proudly in the USA and individually dyed in small batches, this isn't fast fashion—it's investment-quality apparel designed to last for years while maintaining its luxurious feel.
